CHIROPRACTIC EXCELLENCE

A New Study Implies a Link Between Hypertension and Spinal Alignment

Though doctors are unsure of what causes blood pressure to increase, a new study suggests that a specific type of neck adjustment may reduce hypertension for some of the 65 million Americans battling it.

The University of Chicago study, published in the Journal of Human Hypertension this month, looked at the possibility of a connection between a spinal realignment and a decrease in blood pressure.

We set up a double-blind study to really look and see if in fact this procedure was affecting high blood pressure,” said University of Chicago Medical Center hypertension specialist George Bakris.

The results were intriguing. The patients who received the chiropractic adjustments saw their blood pressure drop an average of 17 points — a dip that usually takes two blood pressure medications to achieve…

Click Here To Read The Story At ABC News…

Click Here To Watch The Good Morning America Feature at YouTube…

A Canadian study indicates there is no increased risk related to chiropractic treatment in the heated debate about whether neck adjustments can trigger a rare type of stroke.

Researchers say patients are no more likely to suffer a stroke following a visit to a chiropractor than they would after stepping into their family doctor’s office.

The findings, published in the journal Spine, help shed light on earlier studies that had cast a cloud on the chiropractic profession and suggested that their actions resulted in some patients suffering a stroke after treatment.

“We didn’t see any increased association between chiropractic care and usual family physician care, and the stroke,” said Frank Silver, one of the researchers and also a professor of medicine at the University of Toronto and director of the University Health Network stroke program.

“The association occurs because patients tend to seek care when they’re having neck pain or headache, and sometimes they go to a chiropractor, sometimes they go to a physician. But we didn’t see an increased likelihood of them having this type of stroke after seeing a chiropractor.”

Click here to read the full article at the Globe and Mail…

In order to go through the step by step process of building your dream practice, it is necessary to start at the beginning: That is; WHOM DO YOU WANT TO SERVE?

There are three main reasons why you need to define your “ideal patient“.

1) To make you aware of the people presently using your services, that you enjoy serving. By identifying who they are you can better understand how to best serve, reward and encourage these people.

2) So that you know how to attract these people to your practice by better understanding their needs and values.

3) To help you determine what systems and procedures you need to put in place to help the rest of your patients to grow into being an ‘ideal patient’.

DESIGNING THE IDEAL PATIENT:

Think of the patients you presently enjoy serving in the practice; the ones you look forward to seeing and when you see their name on the appointment book it brings a smile to your face. Why do you like them?

Some of the characteristics we might need to consider include: Age, gender, occupation, socioeconomic group, culture, health status, attitude, sense of humor, marriage status, hobbies, interests, values, understanding of health care and chiropractic, with or without kids, appearance etc…

AN EXAMPLE: MY ‘IDEAL PATIENT’:

• Communicative.
• Obedient.
• Positive attitude and outlook.
• Inquisitive.
• Health conscious.
• Believe in chiropractic.
• Value chiropractic care.
• Honest.
• Any age, gender, culture etc.
• Families.
• Pays for care.
• Refers others.
• Gives recognition for the care they receive.
• Smile!
• Doers.
• Reliable.
• Enthusiastic.
• Responsible.

Sit down with your TEAM and brainstorm the different attributes of your practice’s ‘ideal patient’ and come up with your own description…

Are you involved in a group practice, mastermind meeting group, or regional chiropractic group? You could have CPD come to your group instead of you traveling hundreds of kilometres to further your professional development. And when you calculate the cost of traveling, extra time out of your practice to get to and from a program, the costs of accommodation and meals, and, time spent away from family and leisure - this can calculate to a saving of hundreds of dollars and large amounts of YOUR time…

Below is a list of training programs that we can provide to your group:

Torque Release Technique Seminar - A 2-day technique program that upgrades your analysis and adjusting skills to 21st century chiropractic…
Click Here To Find Out More…

Advanced Torque Release Technique Hands-On-Workshop - Follow-up to the TRT Seminar: A 1-day technique program that converts your TRT skills from competency to mastery…
Click Here To Find Out More…

“ADHD, To Drug Or Not To Drug” - A 1/2 day program which teaches the truths about ADHD and related behavioural disorders and gives you clear and effective strategies for managing the number one paediatric crisis…
Click Here To Find Out More…

Super Posture Workshops - A 1/2 day program which shows you the skills, strategies and solutions to one of the biggest causative and aggravating factors for the Subluxation…
Click Here To Find Out More…

Auriculotherapy Seminar And Workshop - A 1 day program that trains you in the principles and application of the most congruent ancillary modality for chiropractic practice…
Click Here To Find Out More…

Click Here To Email Me An Enquiry About Any Of The Above…

The Internet has now become one of the primary ways that practice members and prospective customers find out answers.

Do you help to direct them to congruent health related resources?

65% of people report access to the internet. A total of 74% of those with access use the Internet to find health information for themselves or family members. Disease-specific information is most frequently sought, followed by medication information, and then information about nutrition and exercise. Did you know that as a health care professional you can significantly build your relationship and loyalty with your customers by referring them to useful and helpful web sites?

Here are some short cuts to assist you to point your patients in the right direction…

1) Collect your patients email addresses and offer them a periodical email update service: Send out a periodical group newsletter with links to interesting health articles that align with your philosophy and services. Nowadays you can even remind some patients about their appointments via email.

Click Here To Find Out How To Send Powerful and Impacting Emails…

2) Get a web site: Not just an online business card - but one that has significant amounts of health related and even self-help information, which is regularly updated. There are chiropractic specific services that can help you with this.

3) Have a list of health sites that you regularly refer to yourself - link to these from your web-site, and try to set up reciprocal links from their site to yours.

Click Here To Visit My New Health Blog Suitable For Anyone To Read…